by David Wallace | Aug 28, 2007
Late Monday afternoon, Irma and myself are headed back to Phoenix after another great trip to the Bay Area for this year’s Search Engine Strategies in San Jose. We will miss the wonderful weather as we go from a cool 70 some degrees back to 100 plus. Of course we will miss being in the presence of our search marketing friends and colleagues but do welcome the comfort of home and of course re-joining our children (and pets) after being away for over a week.
by David Wallace | Aug 22, 2007
I was able to sit in on the second of two keynote sessions we have here at Search Engine Strategies in San Jose. Here are some takeaways I picked up from the talk between Marissa Mayer of Google and Danny Sullivan who is co-chairing the conference. Danny Sullivan is interviewing Marissa Mayer from Google in the second of two keynotes that are being conducted at this years Search Engine Strategies conference in San Jose.
by David Wallace | Aug 21, 2007
Chris Sherman is interviewing Jim Lanzone from Ask in the first of two keynotes that are being conducted at this years Search Engine Strategies conference in San Jose. Interesting takeaways I got out of this conversation are to follow.
by David Wallace | Aug 16, 2007
In just a few days, Irma and I will be heading to San Jose for this years Search Engine Strategies conference. It is the last conference that Danny Sullivan will be chairing. I am fortunate enough to be presenting for the first time in a session entitled ‘So You Want To be a Search Marketer?’
by David Wallace | Aug 14, 2007
Don’t let the title fool you – I’m not against buying links. In fact I buy them quite often for clients. However I am frustrated time and time again when searching for good links. I find a great site in which there is an opportunity to buy a paid link but am scared off for one reason or another. Here is a rant of sorts as I list several things that bug me regarding those who sell links.
by David Wallace | Jul 30, 2007
I had put together a proposal for a potential client for both SEO and paid search management. Following up today with a phone meeting, my point of contact said they had just spoken to someone at Google who said that “Google” themselves would optimize their site for nothing – no initial investment, no set up costs, free. The potential client’s next question – “Why would we pay you to do something that Google will do for free?” Is Google misleading users?
by David Wallace | Jul 23, 2007
I was asked recently if Google’s dominance in search would ever change, at least anytime soon, to which I responded that I did not believe so unless they make a major mistake. And what is the most crucial area that Google needs to pay close attention to? How they handle privacy.
More and more Internet users are worried about the amount of information Google and other search engines have on them. In fact, my father recently told me that he was through with Google because he feels they have become a type of “big brother.” He does not trust their privacy policy practices.
by David Wallace | Jul 18, 2007
WebProNews reports that the Federal Communications Commission’s official Net Neutrality inquiry ended Monday, but not before a deluge of public comments in support have flooded in. Past experiences have demonstrated that it takes very few complaints to grab FCC Chairman Kevin Martin’s attention. Examples include Janet Jackson’s exposed nipple during SuperBowl halftime show, what people are allowed to say and do on subscription media services, or the appropriateness of cracking jokes about “hamsterbating” before 10 PM.
by David Wallace | Jul 12, 2007
In May, Google announced that they had begun to roll out “universal search” features, where their search results pages would contain more than just web pages and documents. Additional content would include videos, images, news, maps, books, and even stock quotes. In a blog post on the subject, Marisa Mayer wrote, “With universal search, we’re attempting to break down the walls that traditionally separated our various search properties and integrate the vast amounts of information available into one simple set of search results.”
by David Wallace | Jul 11, 2007
While watching the local newscast last night, a story caught my attention about cellular phone provider Sprint “firing” customers for abusing customer service. I followed up with it online and found Fox News covering the story. Apparently they are disconnecting more than 1,000 subscribers for calling their customer service lines too often and making what the company called “unreasonable requests.”
