Local Search Marketing
Bulky and cumbersome Yellow Page books are quickly becoming a thing of the
past. More often than ever consumers are seeking out local businesses online
with the help of search engines, local directories and even mobile devices.
If your business depends on drawing consumers from your geographical area, then the
all important question you should be asking yourself is, "Is my web site
doing an adequate job in attracting new customers through these mediums?"
If the answer is "no" then you need local search marketing.Consider the fact that of the 10 billion plus unique searches that are performed each month in the U.S., 40% of those queries have some kind of local intent. For example, 5% use the city and/or state name, 2% use informal terms, like neighborhoods and 0.5% use zip codes. This is why it is becoming increasingly important to make sure that your local business has prime visibility where people are searching. We can help!
What SearchRank Offers
SearchRank will develop a custom local marketing strategy based on your goals and needs. Utilizing a combination of on-page and off-page techniques, our local search marketing efforts will improve your online visibility and drive local qualified traffic to your site.While each project is custom-crafted, here are the ala carte local search marketing services that we currently offer:
- On-Page Local Search Optimization (SEO) - Geo-related data is
included in all relevant areas of web site which may include contact
pages, site footers, title tags and body copy itself.
- Local Search Engine Inclusion - Ensure that business listings
in Local Search Engines such as Google Places, Bing Local, Yahoo! Local,
Best of the Web Local, Brownbook, Citysearch, infoUSA, InsiderPages,
MerchantCircle, Local.com, SuperPages, Yelp and others are correct and fully optimized for prime local
search visibility.
- Monthly Campaign Management - Google Analytics traffic
reports, access to new citations and reviews and business listings
updated as needed.
Pricing Information
Each local search marketing campaign is designed to fit the client's
specific goals and needs. There are a variety of elements that may be
factored into a project. Therefore, we do not provide menu-based or turn
key pricing but rather base costs on initial work to be performed along
with ongoing campaign management expectations and goals. Initial costs do
begin at just $250 with ongoing campaign management starting at
$125
monthly.
